Project - Entrepreneurship training, delivered through WhatsApp
Ovation wanted to train entrepreneurs without asking them to install an app. Sila built a platform connecting WhatsApp to a complete management dashboard.
- Client
- Ovation
- Year
- Service
- WhatsApp chatbot, LMS

Ovation trains entrepreneurs. Their challenge: people are spread out and difficult to bring together. Their idea: what if training came to WhatsApp, with nothing to install?
The challenge
- Learners spread across different locations, unable to meet in person
- Requiring an app installation would make adoption too low
- How could enrolment, progress, exercises and results be managed without a dedicated tool?
- Lessons, videos, exercises and progress tracking all had to fit into a WhatsApp conversation
The solution
For learners: everything happens in WhatsApp. They receive lessons, watch videos, complete exercises and ask questions. No app to install, no account, no friction.
For Ovation: a web application to manage users, create courses, define resources, track progress in real time and collect results.
Connecting the two: a WhatsApp Business API integration, a knowledge base and a backend that delivers the right content at the right time. Learners only see WhatsApp. Ovation sees everything.
We had a technically challenging ambition. Sila did more than build what we had imagined. They asked the right questions, challenged our assumptions and built the solution with us.

Ovation AI Lead
- Entrepreneurs supported
- 500+
- Countries
- 6
- Apps to install
- 0
- Coaching available
- 24/7